5 jobs found in Jersey City, NJ

Responsibilities: Coordinate and execute CRM campaigns and communications across multiple brands, markets, products, and customer segments. Partner with Content, Design, and BI teams to brief creative, copy, and data requirements and ensure high-quality campaign execution. Build and launch campaigns across key channels, including email, push notifications, and direct mail. Identify and implement AI-driven solutions to automate CRM workflows, improve efficiency, and enhance customer engagement. Develop and execute ongoing testing strategies to optimize campaign performance and communications. Partner with BI and Insights teams to analyze and report on campaign results. Maintain visibility of current and upcoming lifecycles and campaigns across relevant stakeholders. Support Casino and Sports Retention teams with the implementation of new technologies, processes, and testing methodologies. Collaborate with Retention and cross-functional teams to...

Responsibilities: Partner with teams across the business to identify opportunities to grow Bally’s Interactive and improve the player experience. Work closely with Marketing and Product teams to understand business priorities and translate them into meaningful analytical opportunities. Analyze data from multiple sources to uncover trends, opportunities, and actionable insights. Provide analysis and recommendations to help improve acquisition, conversion, and retention across Sports and iGaming products. Support the NA Marketing Leadership Team with data-driven insights to inform business and marketing decisions. Use creative thinking and analytical techniques to identify opportunities to improve business and product operations and the onsite player experience. Explore new software, tools, and analytical techniques to enhance the quality and effectiveness of analysis. Identify opportunities to improve existing processes and incorporate data more...

Responsibilities: Dream up and deliver monthly promotional plans that are creative, on-brand, and results-driven Help maintain distinct promotional strategies across Bally’s brands Present promotional structures, mechanics, timelines, and projected costs Brief compelling copy and visuals to our Marketing Design & Development Team Collaborate closely with CRM Leads to align promotions with wider marketing activity Tailor campaigns to different player audiences and behaviors Partner with our Social Media team to ensure promotions shine on-site and socially Build and maintain promotion rules and templates, navigating legal and compliance approvals Analyze performance data to optimize and evolve future promotions Keep promotional mechanics, documentation, and templates organized and up to date Stay ahead of market trends to anticipate player and business needs Take new promotional ideas from concept to launch Jump into additional projects as the business...

Who we are? Bally's Corporation is a global casino-entertainment company with a growing omni-channel presence. It currently owns and manages 15 casinos across 10 states, a golf course in New York, a horse racetrack in Colorado, and has access to OSB licenses in 18 states. It also owns Bally's Interactive International, formerly Gamesys Group, a leading, global, online gaming operator, Bally Bet, a first-in-class sports betting platform, and Bally Casino, a growing iCasino platform.  With 10,600 employees, the Company's casino operations include approximately 15,300 slot machines, 580 table games and 3,800 hotel rooms. Upon completing the construction of a permanent casino facility in Chicago, Bally's will own and/or manage 15 casinos across 10 states. Bally’s also has rights to developable land in Las Vegas post the closure of the Tropicana. Its shares trade on the New York Stock Exchange under the ticker symbol "BALY".  Well, what about the team? We are looking for a...

Why Bally's? Bally’s Corporation is a global casino-entertainment company with a growing omni-channel presence, currently owning and managing 15 casinos across 10 states, a golf course in New York, a horse racetrack in Colorado, and having access to OSB licenses in 18 states. The recent acquisition of Aspers Casino in Newcastle, UK, further expands its international footprint and enhances its diverse entertainment offerings. It also owns Bally’s Interactive International, formerly Gamesys Group, a leading, global, interactive gaming operator, Bally Bet, a first-in-class sports betting platform, and Bally Casino, a growing iCasino platform. With 10,600 employees, the Company’s casino operations include approximately 15,300 slot machines, 580 table games, and 3,800 hotel rooms. Bally’s also has rights to developable land in Las Vegas post the closure of the Tropicana. Upon completion of the announced merger with The Queen Casino & Entertainment Inc. (“Queen”), the above...