Bally's Interactive
Jersey City, NJ
Responsibilities:
Own a portfolio of high-value VIPs. Deliver white-glove service and build personal, 1:1 relationships that drive loyalty and incremental play.
Grow share of wallet across verticals. Sell across casino, sports betting and beyond, and onboard new VIPs to the program.
Bring in new VIPs. Spot high-value players and bring them to Bally's from the competition.
Win back players who go quiet. Spot when a VIP's activity drops, reach out quickly, and bring them back with the right offer at the right time.
Create unforgettable moments. Digital exclusives, suite nights and money-can't-buy experiences that turn players into superfans.
Beat your targets. Grow your portfolio's revenue, deposits and active players by working smarter and harder than the competition.
Partner across the business. Work with Marketing, Product, CRM and Operations to deliver VIP campaigns that feel personal and bold, and to fix anything that gets in the way of a great player experience....

