Key Account Manager - Japanese Speaking

Are you passionate about driving business growth through affiliate marketing partnerships?

Want the opportunity to use your Japanese language skills on an everyday basis?

Who we are

Simplicity is a services provider to Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, Bally’s Corporation, with tens of millions of players across the globe and big plans always in the works.

Our brands and sites include market movers and shakers like Vera&John, Yuugado, Intercasino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.

Well, what about the team?

Performance Marketing is that area of the business that looks after digital user acquisition. What we do is to optimize existing channels and constantly look for innovative ways to send new users to our site and get them to register.

Among the channels we are using to drive traffic: SEO, Affiliation, Programmatic, Paid Search, Paid Social, and many more. Thinking out of the box, innovation and attention to details are crucial to keep improving on the existing channels and finding new solutions to test.

In order to be able to correctly track how each channel is contributing to driving value, we leverage our Martech team that is looking after tracking and correct channel attribution.

When you combine all of this together, the result is an acquisition strategy that goes from the top to the bottom of the acquisition funnel, with accurate measurement and efficient budget allocation focused on ROI maximisation.

So, what will you be doing?

1. Developing & implementing strategies to recruit, retain and optimise affiliate partnerships, ensuring alignment with our business goals
2. Identifying new opportunities for affiliate program expansion, including into new markets & verticals
3. Building & maintaining strong, long-lasting relationships with key affiliates, networks and partners
4. Serving as a primary point of contact for affiliate inquiries, providing support and fostering a collaborative partnership
5. Monitoring & analysing affiliate performance to measure effectiveness and ROI of the affiliate channel
6. Utilising data to make informed decisions on strategy adjustments and optimization efforts to increase affiliate program contributions to overall business success
7. Working closely with marketing, sales and product teams to ensure affiliate marketing strategies are integrated and aligned with overall business objectives

And what are we looking for?

1. Have experience in affiliate marketing or business development
2. Have experience developing and managing affiliate programs or marketing related projects, with tangible results in growth & performance improvement
3. Have experience in the Asian market, with an understanding of culture and market-specific nuances
4. Have an understanding of SEO & digital marketing strategies leveraging these tools (SEM rush, Ahrefs, Similar web, etc.) to increase visibility and engagement
5. Able to articulate ideas clearly and engage effectively with affiliates, team members, and senior management
6. Able to take responsibility and initiative in taking on projects and driving them to completion
7. Have proficiency in analysing data to derive insights and inform strategy decisions
8. Have leadership skills with the ability to motivate and guide a team towards achieving set objectives

This is what you'll get

Different benefits packages are tailored to fit each location, but here’s a taste of what may be on offer

- Annual leave

- Annual bonus

- Health insurance

- Company share scheme

- Volunteering days

- Home office allowance

- Wellness or Gym allowance

DNA / Values

At Bally’s Interactive, we are driven by a set of core values that we like to call our DNA. We strive to embody our DNA and keep them at the heart of everything we do!

We are Always Ready to embrace change, adapt, and do what it takes to delight our customers. We believe that You Make the Difference, which is what gives our players the best experience and keeps them coming back. We are All One Team, looking out for each other, respecting diversity while connecting through a common purpose. Our teams are Learning Every Day by showing constant curiosity and the drive to learn from successes, mistakes, new experiences, and the people around us. At Bally’s we Love to Lead by thinking differently, seeking innovation, and always looking for ways to raise our game.

Equal Opportunities

At Bally’s Interactive, we are committed to promoting equal opportunities in employment and working conditions.

Diversity, Equity and Inclusion are important to us, and we encourage a culture where everyone can be themselves at work.

We believe passionately that employing a diverse workforce is central to our success, this is our superpower.

We do not discriminate against employees or job applicants on the basis of race, colour, nationality, ethnic or national origin, age, sex or sexual orientation, gender reassignment, religion or belief, marital or civil partner status, pregnancy or maternity, political opinion or disability.