Retention Content Specialist

Are you passionate about creating great content?

Want the opportunity to use your Japanese language skills on an everyday basis?

Who we are

Simplicity is a services provider to Bally’s Interactive is the digital arm of one of the world’s leading entertainment providers, Bally’s Corporation, with tens of millions of players across the globe and big plans always in the works.

Our brands and sites include market movers and shakers like Vera&John, Yuugado, Intercasino and many more. We make our mark by embracing the diversity of our global team, challenging ourselves, and striving to make a difference for our players.

Well, what about the team?

In the Content team, we do words. We write compelling content to fulfil the needs of stakeholders from across the business. Whether we’re writing onsite campaigns for our online casino brands, or blog posts for internal news boards, we always bring our best.

The Content team consists of Retention Communications and Marketing Communications which focus on Japanese-first content for our Japanese brands; and Global Content Production, which provides original English content and translation support for other languages. While each team has its own focus, at the end of the day we’re all one team.

The ideal Content team candidate is organised, creative, and passionate – not just about content, but about coming up with the best communication strategy for your target audience. So, if you love words and wordplay, and you’re up for the challenge of explaining complex ideas in simple words, get in touch!

So, what will you be doing?

• Writing and localising Japanese content for marketing campaigns, communication plans, product specifications, T&Cs, surveys, how-to guides, etc.
• Preparing content within brand guidelines, tailoring each piece according to its respective brand and target audience
• Building CRM communications within Content Management Systems such as mailers, SMS, surveys, etc.
• Working closely with other departments to transform their needs into engaging customer content
• Monitoring engagement rates and suggesting improvements
• Reviewing our sites, recommending new topics and approaches on how to write content and researching new topics

And what are we looking for?

• Have a native level of Japanese and a business level of English
• Able to experiment with different writing styles to match different brand personalities and objectives
• Demonstrate experience of responding to requests with creative solutions
• Have ability to multitask and prioritise
• Have great attention to detail and a passion for problem solving
• Able to collaborate with stakeholders and other members of the team

This is what you'll get

Different benefits packages are tailored to fit each location, but here’s a taste of what may be on offer

- Annual leave

- Annual bonus

- Health insurance

- Company share scheme

- Volunteering days

- Home office allowance

- Wellness or Gym allowance

DNA / Values

At Bally’s Interactive, we are driven by a set of core values that we like to call our DNA. We strive to embody our DNA and keep them at the heart of everything we do!

We are Always Ready to embrace change, adapt, and do what it takes to delight our customers. We believe that You Make the Difference, which is what gives our players the best experience and keeps them coming back. We are All One Team, looking out for each other, respecting diversity while connecting through a common purpose. Our teams are Learning Every Day by showing constant curiosity and the drive to learn from successes, mistakes, new experiences, and the people around us. At Bally’s we Love to Lead by thinking differently, seeking innovation, and always looking for ways to raise our game.

Equal Opportunities

At Bally’s Interactive, we are committed to promoting equal opportunities in employment and working conditions.

Diversity, Equity and Inclusion are important to us, and we encourage a culture where everyone can be themselves at work.

We believe passionately that employing a diverse workforce is central to our success, this is our superpower.

We do not discriminate against employees or job applicants on the basis of race, colour, nationality, ethnic or national origin, age, sex or sexual orientation, gender reassignment, religion or belief, marital or civil partner status, pregnancy or maternity, political opinion or disability.