Catena Media
Hybrid (Miami, FL, USA)
Lifecycle Marketing Coordinator reporting into the Head of Lifecycle Marketing is an executional role, focused on supporting the functions of the Lifecycle Marketing department, building and updating email newsletters, website pop-up campaigns, and landing pages. This individual will be a key contributor on our team, focused on the quality control of all deliverables produced by our department.
YOUR CHALLENGE:
Reporting to the Head of Lifecycle Marketing, the Lifecycle Marketing Coordinator will be responsible for the implementation and accuracy of all elements related to our department’s deliverables, including email newsletters, website pop-up campaigns, and landing pages
Create and update weekly operator offer email newsletters under the direction of the Email Marketing Specialist, including the implementation of A/B tests monitoring open rate and click-through rate (CTR)
Create and update pop-up campaigns and landing pages under the direction...
